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Dissecting a Hit Piece

By Ken Brosky
Thursday, Apr 3 2008, 09:11 AM

 Let's have a little fun today. Today we're going to take a look at a conservative hit piece in the Milwaukee Journal Sentinel and we're going to dissect it. We're going to take it apart and examine it much in the same way you might examine a frog in Science class. Why do we examine frogs in science class? Why, to learn from them, of course! So it goes with this particular editorial. We're going to learn about it so we can more readily identify hit pieces in the future (and there are a LOT of hit pieces out there). This is going to be a great time.

First, read this editorial by Al Smith.

Fun, isn't it? Before we delve into things, we need to create our first rule. This is an important rule because it will distinguish Hit Pieces from other editorials.

Rule #1: Hit Pieces generally target positive groups, like environmentalism.

Next, we're going to take a look at the wording. This piece is filled with negative words, and they're all aimed at the environmentalism movement.Radicals, zealots, criminal selfishness ... all of these words have one goal in mind: to demonize environmentalism to the reader will not identify with it. The more Smith demonizes them, the less the reader is likely to say, "Hey! I'm an environmentalist!" No reader is going to say that if the environmentalists are radical zealots bent on shutting down all of our electricity, right? Well, few would, at least. But the goal, obviously, is to put the reader on Smith's side. The more he can negatiely portray the environmental movement, the more he's free to ridicule it, and the more he's free to ridicule it, the more readers will identify with his position. The environmental movement exists as "factions," and its attempts at creating awareness are little more than "spectacles" at best. You get the picture. So let's create another rule:

Rule #2: Hit Pieces rely on negative words to ensure readers do not identify with the target (in this case, environmentalism)

Now let's take a look at the imagery. The world according to Al Smith is a scary place, and the environmental movement is only making things worse. Images of empty cars and streets, the "Dark Ages," empty factories ... this piece has it all. If you're an environmentalist, says Smith, then you obviously want to destroy our very way of life. Powerful stuff, and these images are peppered throughout (and usually associated with the negative words we looked at before). Smith even goes so far as to quote a diplomat from World War I, and this is not unintentional. Smith is conjuring up powerful images without explicitly mentioning it. When we think of World War I, the words "Senseless" and "violence" have a tendency to come to mind, and it's no mistake that he's using this World War I quote. His goal is to ensure readers are relating the "senselessness" of the environmental movement with the senselessness of World War I, as well as all the violent imagery that goes along with it. Let's make another rule:

Rule #3: Hit Pieces use negative, scary and oftentimes violent imagery to demonize their target

 There is more at work here. In order to make his point more succinct, Smith attempts to group environmentalists together by suggesting NOTHING is good enough for them except complete abandonment of electricity in general. No solution works, only MORE government, MORE regulation. He also relies heavily on the old tirades of the conservatives, including the evils of government, the loss of "Freedom" and of course those pesky new light bulbs that are just too efficient. There's only one problem with this argument: the entire point of Earth Hour was to make a very specific statement:

Human beings are willing to regulate themselves.

That was the point, wasn't it? Smith even mentions this early on in his piece, that the idea was that human beings are not so indentured to technology that they can't turn out a light for an hour, the idea that human beings can make a BIG difference without government help. Sure, it would be nice if our government enforced basic environmental regulations, But under the Bush administration, that's not going to happen. They believe in market-based regulation, and while it's a noble ideal, it just isn't going to happen. As Nobel Prize-winning economist Joseph Stiglitz says, the free market is incapable of controlling pollution, so there HAS to be government involvement.

Events like Earth Hour frighten Smith because they show him that he's in an extreme minority. While others are attempting to solve the problems facing our generation and future generation, Smith is unwilling to offer solutions himself, relying instead on attacking everyone else. He's takes solace in knowing the Irish pubs and the Chinese are on his side (as if this is truly something to be bragging about: the Chinese government also sides with the Sudanese government, right?), and attempts to demonize environmentalists much in the same way conservatives have been doing so largely since Rush Limbaugh made his debut.

All right, enough ranting. I think you get the picture. Hopefully, by carefully examining this, you'll be able to spot these pieces in the future. Learn from them. As wrong as they may be, they're a powerful method being used by the modern conservative movement and deserve attention.

 
Yours,

Ken Brosky
 


 

Weekend Homework #4

By Ken Brosky
Friday, Mar 14 2008, 02:57 PM

It's nice out, so spend some time outside. But it's going to rain this weekend, too, and before you turn on your TV set and kill a few more brain cells, catch up on these particular treats (I even included a video to help you cope with all the words!)

House passes FISA legislation -- And not only that, it DOES NOT include immunity for the Telecom Companies. Immunity was almost a guarantee until people started getting active and making phone calls and sending out emails. If you were a part of this, then pat yourself on the back. It's a good start.

Climate Protections killed -- by President Bush, of course. Because he believes that a FREE MARKET can regulate pollution on its own without government standards.

No, the Free Market Can't -- An article by Greg Palast about Nobel Prize winning economist Joseph Stiglitz, who argues that free markets CANNOT regulate their own pollution and are INEFFECTIVE in producing research.

Thom Hartmann -- He's in Darfur following the genocide in progress. He's a liberal talk radio host, but of course Milwaukee doesn't have a liberal talk radio station. We're stuck with Mark Belling the Racist and Charlie Sykes the God-Knows-What. You can listen to Thom Hartmann LIVE for free on airamerica.com 

Once you're done with those articles, please enjoy a short video compilation:


 


 Have a great weekend,

Ken Brosky 

 


 

Condi Rice and Osama bin Laden

By Ken Brosky
Sunday, Mar 9 2008, 11:32 AM

What's the connection between the two, you ask? Well, for starters, they're both extremely incompetent. Make no mistake about it, Osama bin Laden is an egomaniac with relatively low intelligence when it comes to terrorism (he was NOT the mastermind of the 9/11 attacks. He funded them and gave his "blessing," and little else). To learn more about just how fallible al-Qaeda truly is, I suggest you pick up a copy of The Looming Tower by Lawrence Wright. The book outlines al-Qaeda's history and the history of modern Islamic extremism as well as the tactics that have been used by multiple intelligence agencies in attempting to track it and/or put a stop to it. A great book, to be sure.

But what does this have to do with Secretary of State Condi Rice? Turns out quite a lot. Because when Rice was the national security adviser, it was her job to brief the president on emails like "Bin Laden Determined to Strike  in U.S." According to a new book coming out by New York Times Reporter Philip Shenon, Rice was more interested in playing the role of supportive wife to President Bush rather than actually attempt to do her job in a responsible manner. If this sounds slightly malicious, you're right--when our national security adviser receives DAILY reports of al-Qaeda's attempts to carry out a terrorist strike against U.S. civilian targets, it should at the VERY least be taken moderately seriously.

Here are a few other emails Rice received that were subsequently ignored, according to Shenon. Read through them and ask yourself whether you would take this threat seriously.

“Bin Ladin Public Profile May Presage Attack” (May 3)

“Terrorist Groups Said Co-operating on US Hostage Plot” (May 23)

“Bin Ladin’s Networks’ Plans Advancing” (May 26)

“Bin Ladin Attacks May Be Imminent” (June 23)

“Bin Ladin and Associates Making Near-Term Threats” (June 25)

“Bin Ladin Planning High-Profile Attacks” (June 30)

“Planning for Bin Ladin Attacks Continues, Despite Delays” (July 2)

 Is that enough for you? Click here to read the full article.

The reason I'm posting this is because there are a lot of right-wing fantasies running around regarding Condi Rice and a run for the presidency. Not only was Rice a completely incompetent national security adviser, she is currently an extremely incompetent Secretary of State, incompetent to the point that journalists have absolutely no interest in following her around the world.

Our own diplomats think she's doing an awful job.

David Kay, former weapons inspector in Iraq, says she was the worst national security adviser in U.S. history

Now let's get to something related but much more important: the 9/11 Commission. Exactly how incompetent was this Republican-led investigation? Quite incompetent, it turns out. And that shouldn't come as any surprise, given that the Republican Party has argued since Reagan that government just doesn't work, which is why Republicans seem to go so far out of their way to prove it. Not only were Repubilcans defending Rice and others in the Bush administration, there is evidence now that they were attempting to discredit Richard Clarke. From ThinkProgress:

"But 9/11 Commission staff director Philip Zelikow was not interested in pursuing criticisms against Rice. Zelikow — who had worked closely with Rice on the Bush transition team in 2000 and 2001 — “made it clear to the team’s investigators that Clarke should not be believed, that his testimony would be suspect.” "

I think one of the reasons there are so many 9/11 conspiracy theories is primarily because the 9/11 commission simply didn't answer enough questions. There are so, so many questions still unanswered, and as long as our government doesn't pursue the truth, those questions will be answered by the fringe theorists and outrage will continue to grow. But make no mistake: the incompetencies of the Bush administration--especially those of Condi Rice--helped ensure 9/11 happened.

Yours,

Ken Brosky
 


 

Another chance on Telecom Immunity

By Ken Brosky
Monday, Mar 3 2008, 04:51 PM

Telecommunications companies do NOT deserve retroactive immunity for breaking the law just because the Bush Administration needed to spy on us illegally. Let me tell you something flat out: Telecom companies have PLATOONS of lawyers whose sole job is to determine what is legal and what is illegal. FISA was set up to provide Telecom Companies with a legal way of cooperating with the government. If the Telecom companies STILL need retroactive immunity even with all of these aspects already implemented, then there is NO DOUBT they broke the law with the help of the Bush Administration.

Click here to contact Gwen Moore.
 


 

A Day in the Life of Joe Republican

By Ken Brosky
Monday, Jan 28 2008, 02:51 PM

In honor of our local conservative radio hosts, I thought I would pass along this little story that I originally found on Media Matters. Read it, because I'll comment more below:

 "A DAY IN THE LIFE OF JOE REPUBLICAN"

Joe gets up at 6 a.m. and fills his coffeepot with water to prepare his morning coffee. The water is clean and good because some tree-hugging liberal fought for minimum water-quality standards. With his first swallow of water, he takes his daily medication. His medications are safe to take because some stupid commie liberal fought to ensure their safety and that they work as advertised.

All but $10 of his medications are paid for by his employer's medical plan because some liberal union workers fought their employers for paid medical insurance - now Joe gets it too.

He prepares his morning breakfast, bacon and eggs. Joe's bacon is safe to eat because some girly-man liberal fought for laws to regulate the meat packing industry.

In the morning shower, Joe reaches for his shampoo. His bottle is properly labeled with each ingredient and its amount in the total contents because some crybaby liberal fought for his right to know what he was putting on his body and how much it contained.

Joe dresses, walks outside and takes a deep breath. The air he breathes is clean because some environmentalist wacko liberal fought for the laws to stop industries from polluting our air.

He walks on the government-provided sidewalk to subway station for his government-subsidized ride to work. It saves him considerable money in parking and transportation fees because some fancy-pants liberal fought for affordable public transportation, which gives everyone the opportunity to be a contributor.

Joe begins his work day. He has a good job with excellent pay, medical benefits, retirement, paid holidays and vacation because some lazy liberal union members fought and died for these working standards. Joe's employer pays these standards because Joe's employer doesn't want his employees to call the union.

If Joe is hurt on the job or becomes unemployed, he'll get a worker compensation or unemployment check because some stupid liberal didn't think he should lose his home because of his temporary misfortune.

It is noontime and Joe needs to make a bank deposit so he can pay some bills. Joe's deposit is federally insured by the FSLIC because some godless liberal wanted to protect Joe's money from unscrupulous bankers who ruined the banking system before the Great Depression.

Joe has to pay his Fannie Mae-underwritten mortgage and his below-market federal student loan because some elitist liberal decided that Joe and the government would be better off if he was educated and earned more money over his lifetime. Joe also forgets that his in addition to his federally subsidized student loans, he attended a state funded university.

Joe is home from work. He plans to visit his father this evening at his farm home in the country. He gets in his car for the drive. His car is among the safest in the world because some America-hating liberal fought for car safety standards to go along with the tax-payer funded roads.

He arrives at his boyhood home. His was the third generation to live in the house financed by Farmers' Home Administration because bankers didn't want to make rural loans.

The house didn't have electricity until some big-government liberal stuck his nose where it didn't belong and demanded rural electrification.

He is happy to see his father, who is now retired. His father lives on Social Security and a union pension because some wine-drinking, cheese-eating liberal made sure he could take care of himself so Joe wouldn't have to.

Joe gets back in his car for the ride home, and turns on a radio talk show. The radio host keeps saying that liberals are bad and conservatives are good. He doesn't mention that the beloved Republicans have fought against every protection and benefit Joe enjoys throughout his day. Joe agrees: "We don't need those big-government liberals ruining our lives! After all, I'm a self-made man who believes everyone should take care of themselves, just like I have."

 

Obviously, it's a little one-sided. That's the point. But what interested me more were the responses by conservatives to this particular post. Some argued that, obviously, it was one-sided and typical liberal junk. Another person--much to the joy of the conservative bloggers--attempted to create a conservative-friendly version called "Joe Democrat." The problem is the story didn't work in the same way. Rather than show how Joe Democrat's life has been made better by Conservative-based "Free Market" policies, instead it's based almost entirely on myths and hearsay, the typical fodder that "Joe Republican" makes a point of using for satire. Phrases like "post-traumatic slavery disorder" and suggesting inner-city students are capable only when it comes to fitting on condoms.

Some of the arguments aren't even plausible! Besides outright inaccuracies applied to liberals that could just as easily be applied to conservative politicians, he suggest liberals are behind the classification of alcohol as a disease (they're actually called scientists, in this case). Rural electrification is considered evil in this case, since Joe Democrat's life was easier when he was "living off the land." A lot of this is based on the classic privileged white man's concept of freedom, and how much of it the big bad government takes. But how free, truly, we rural citizens when private power companies refused to provide them with electricity because it wasn't profitable? Something for another time, perhaps.

Almost all of the arguments are based on stereotypes, some proven entirely wrong, some barely credible even in this form. "Joe Democract" even manages to outright slander John Kerry's war record (Kerry served in the Navy for four years, hardly the type of behavior from a "draft dodger"). But the point is that this rebuttal offers relatively no examples of how conservative ideology has helped the average American. Because most of the time they don't. But the Republican Party can't say that, because then it would never win elections. So it relies on rallying its supporters with cries of "freedom!" and convincing regular Joe's that the government is evil.

 

Yours,

Ken Brosky 

 

 


 

What Economic Stimulus?

By Ken Brosky
Friday, Jan 25 2008, 01:09 PM
Funny how, just two years ago, there was little to no talk about "The Economy," as if the wage disparities that have been occurring since the Reagan era weren't worth talking about, as if the accrued debt from working-class Americans wasn't a problem, as if the skyrocketing health care costs and low-wage jobs were simply an effect of a healthy "Economy."

What's changed so far this year? I'll tell you exactly what's changed: the rich are getting pinched. Now, all of a sudden, it's a massive issue. Money is falling out of the hands of the wealthiest one percent and now we're suddently facing a crisis. I've got news for our government: this has been a crisis ever since Ronald Reagan took office, ever since he began applying free market policies like cutting taxes for the wealthiest of the wealthy in order to let it "Trickle Down" while raising taxes for the rest of us and shutting down as many government programs as possible, including the Department of Labor which now almost always sides with corporations. And then Clinton pushes through "Free Trade" that cuts American jobs and forces the rest of the working class to compete with desperate third-world individuals who are more than happy to work in sweatshop-like conditions for dollars a day simply to survive in their deregulated economies pushed through by the World Bank and the International Monetary Fund.

Conditions have been getting worse since the 80's, and now anytime anyone suggests actually taxing the rich at a fair level, conservatives demonize them as "Socialists." Anything that could actually level the playing field, any regulations or fair taxes on the rich are demonized immediately by conservative think tanks who pretend to be defending "Freedom."

"Freedom!" they say, "Freedom for the market to regulate itself! Freedom for individuals who reject BIG GOVERNMENT, Freedom for all!"

Who are these people who claim to fight for freedom? Why, they're the freest people on the planet:

Rich. White. Men.

When they cry "Freedom!" they mean only freedom for themselves and their friends, to accumulate more wealth and push down more workers. The free market has failed miserably a number of times since the 70's, which is why these conservative think tanks focus on demonizing all criticism as "Socialism" and shove the word "Freedom" down our collective mouth without a spoonful of sugar.

Now all of a sudden the market is stumbling and the rich are losing money. And NOW, only now, it becomes a problem. I've got news for Bush and the Democrats: I'm taking my rebate and paying off my debt ... let this corrupt economy continue its freefall. You think this is bad? Just wait until the security bubble bursts. The Bush administration has spent close to 1 trillion dollars propping up the military industrial complex, pouring money in that doesn't provide a return on investment (like, say, a new highway or better schools). You think this is bad? It's gonna get a lot worse.

 


 
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